The Peninsula Beverly Hills Unveils a Softly Radiant New Design Era for 2025
A Timeless Icon Enters a New Chapter
The Peninsula Beverly Hills has long stood apart in the world of luxury hospitality — a serene enclave where privacy, elegance, and heritage intertwine. Now, as the hotel ushers in a gracefully refreshed design across its 195 guestrooms and its signature rooftop retreat, it begins a new era defined by subtle radiance and elevated intimacy.The transformation, crafted by the design experts of Hirsch Bedner Associates, honors the property’s legacy rather than rewriting it. Every space has been reconsidered with precision, ensuring the refresh feels more like a lovingly restored heirloom than a renovation.
A Cinematic Palette for Contemporary Calm
Upon entering the renewed rooms, guests are welcomed by a palette reminiscent of soft California light: powder pinks, misty blues, and muted greens. These hues were selected not for spectacle but for serenity, creating an environment that enhances both sunrise and twilight with a gentle, cinematic quality.French-inspired upholstery, refined textiles, and Bergère-style lounge chairs reinforce a residential atmosphere. Alongside these elements, marble-quartz accents and updated furnishings add quiet, modern sophistication without disrupting the hotel's classic soul.
Porcelain vases, gold-framed mirrors, and soft metallic sconces act as carefully curated details that enrich the warmth and intimacy of the rooms. Every design choice feels artisanal and human, respecting the hotel’s historic character.
Honoring Legacy Through Design
While the refresh introduces new layers of comfort, the heart of The Peninsula Beverly Hills remains unchanged. The original Rose Aurora marble vanities — hand-selected in Portugal decades ago — continue to anchor the bathrooms with timeless beauty.Artwork from longtime collaborator Hampton Hall still graces the walls, maintaining the visual softness familiar to loyal guests. Even the iconic drapery has been recreated by its original manufacturers, preserving the exact lines and heritage patterns that define the property’s aesthetic.
Reimagined layouts now draw more natural light into the guestrooms, allowing California sunshine to illuminate the interiors with an almost spiritual warmth. The effect is subtle yet transformative.
The Rooftop: Beverly Hills’ Beloved Sanctuary, Renewed
Floating above the city, the hotel’s renowned rooftop has been refreshed with the same meticulous attention to detail. Ten cabanas — dressed in the Peninsula’s signature yellow-and-white stripes — now feel more expansive and secluded, each equipped with elevated comforts such as a 50-inch high-definition television, a Bluetooth sound system, and personalized all-day dining service.Additional loungers now frame the pool, creating a sun-soaked setting where glamour meets relaxation. The space remains one of Beverly Hills’ most coveted retreats, only now enhanced with a softer, contemporary glow.
A Renewal Rooted in Grace
This redesign is not a reinvention but a continuation — a gentle evolution shaped by light, texture, craftsmanship, and memory. The Peninsula Beverly Hills emerges with a refreshed guest experience that feels timeless, feminine, and serenely luxurious.It is still unmistakably The Peninsula Beverly Hills — only now, its brilliance shines just a touch brighter.


