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Canali Strengthens Global Presence with Beverly Hills Reopening and Seoul Expansion

Italian luxury menswear house Canali has unveiled a new chapter in its global retail journey with the reopening of its flagship store on Rodeo Drive in Beverly Hills and the launch of a new boutique in Seoul, South Korea. These openings highlight the brand’s ongoing strategy to strengthen its presence in both the United States and Asia.

A Redesigned Flagship in Beverly Hills

The Beverly Hills flagship, located at 261 North Rodeo Drive, has been completely redesigned to embody the Canali lifestyle. Spanning two levels, the boutique features a double-height ground floor with expansive windows, an authentic Italian-style bar, and a private VIP area. The second floor is dedicated to the tailoring atelier, offering personalized service in a refined setting.

“This boutique allows our clients to fully immerse themselves in the Canali lifestyle—a place where every architectural element has been crafted to reflect our identity and convey the essence of Italian elegance,” said Stefano Canali, CEO and President of Canali Group.

He added that Los Angeles—with its global influence and proximity to Hollywood—provides the perfect stage for the brand as the city prepares for the 2028 Olympic Games.

The store is open Monday through Saturday from 11 AM to 6 PM, and Sunday from 12 PM to 5 PM. For more details on the collection and brand experience, visit the official Canali website.

Expansion in South Korea

In addition to its U.S. relaunch, Canali has expanded its footprint in Asia with a new flagship boutique at The Shilla Seoul, one of South Korea’s most prestigious destinations.

The boutique, located on the B1 level, covers 1,200 square feet and includes the brand’s signature bar niche. To mark the opening, Canali hosted a ribbon-cutting ceremony led by Stefano Canali. The event drew a curated guest list, including Wi Ha-jun of “Squid Game” fame and actor Lee Jun-hyuk.

A Long-Term Strategy for Growth

The Seoul opening reflects Canali’s commitment to building a strong presence in Asia. In partnership with Shinwon Corp., the brand aims to establish approximately ten premium retail touchpoints across South Korea in the coming years, reinforcing its reputation for Italian tailoring excellence.

Global Luxury with Italian Elegance

With the relaunch of Beverly Hills and the expansion to Seoul, Canali continues to evolve its international identity while staying rooted in Italian craftsmanship. By offering spaces that combine fashion, lifestyle, and cultural experience, Canali is redefining what a luxury boutique represents in 2025 and beyond.